ments.

ments is a brand built on connection — where entrepreneurs, investors, and incubators meet to make ideas real. The goal was to design an identity that feels like collaboration itself — structured, alive, and constantly evolving. The logo grew from the idea of intersection — inspired by mitosis, Venn diagrams, and networks. It’s minimal but meaningful, built on overlap and negative space that forms the “M.” Every line, every curve is about synergy — people coming together to build something bigger. The visual language is clean and digital-first. Bright sea green drives energy and optimism, while black and white keep it grounded in clarity. Manrope ties it all together with a geometric balance that feels both human and futuristic. The system is modular — made to flex between product, pitch, and platform. It mirrors the brand’s purpose: to simplify collaboration and make innovation accessible. ments isn’t just a startup hub. It’s where the hustle begins — and where the next big thing finds its people.

Client

ments.

DELIVERABLES

Logo Brand Guidelines Mockups Abstract Vectors

Year

2025

Role

BRAND DESIGNER